Monday 26 January 2015



We have so much planned for 2015 and held our first meeting of the year last week!

We have began planning our first campaign of the year that we will be launching in February half term in Liverpool City Centre so we are so we are really busy making sure everything is in place or that!

We are also working on a really exciting project that will put Liverpool on the map for their innovative work with young people! The project is in the really early stages at the moment but we hope to be able to share some details about it with you soon!

Monday 5 January 2015

Happy New Year!

2014 was a really busy year for us that saw not only the taking of our SmokeOff campaign to the Coronation Street and Eastenders HQs but also the launch of our SmokeFree Cars campaign in Liverpool City Centre in October.

Our SmokeFree cars campaign highlights the dangers of smoking with children in the car as around 185,000 children are exposed to cigarette smoke in their family cars 'every day or on most days'. Children have smaller lungs, faster breathing rates and less developed immune systems, which makes them more susceptible to respiratory and ear infections triggered by smoking. In the confined space of a car, smoke density can build up very quickly to dangerous levels, even with the window open.

As well as writing our campaign literature and designing our campaign creative we also wrote and recorded our own radio infomercial that was played throughout half term on Radio City!

2015 is going to be another busy one starting with a new campaign in the pipeline that we will be launching in February!